A bad opening costs more than not opening at all
You sign a lease for 3, 6 or 9 years. Your market studies tell you how many people walked past last year, and who your competitors are today. They don't tell you whether this location will still perform in 3 years — when your lease comes due.
An early closure costs more than never opening : lease penalties, fit-out write-off, brand damage with your franchisees.
Spatialzr LISA gives you the commercial potential of the location — before you sign.
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